Visa, Yellow Card Drive Stablecoin Adoption in Africa

- Visa collaborates with Yellow Card to boost stablecoin adoption. - The collaboration focuses on cost-effective cross-border money transfers in Africa. On June 19, 2025, Cointelegraph reported that Visa and Yellow Card Financial are teaming up to transform cross-border payments in Africa and further stablecoin adoption across the continent. This collaboration will facilitate stablecoin transactions for cross-border payments, and the companies plan to launch stablecoins in at least one African country this year, with further rollouts expected in 2026. The partnership aims to promote stablecoin use in emerging markets where Yellow Card operates by focusing on improving treasury operations, enhancing liquidity management, and enabling more cost-effective money transfers, thereby addressing key challenges in the region. This development comes as stablecoin adoption rapidly increases in Africa, a trend driven by limited access to US dollars and foreign exchange difficulties in several countries. Yellow Card Financial, a significant player in Africa's cryptocurrency exchange market, operates in 20 countries and has processed over $6 billion in transactions since its 2019 launch in Nigeria. This partnership forms part of Visa's broader strategy, which aims to integrate blockchain technology and modernize payment systems in the Central and Eastern Europe, Middle East, and Africa (CEMEA) region. Market data from June 19 shows that at 18:17 UTC, Tether USDt (USDT) was trading at $1, with its 24-hour trading volume having decreased by 0.022%. Meanwhile, at 18:18 UTC on the same day, USDC was trading at $1, and its 24-hour trading volume had increased by 0.026%.