Binance Taps Former Gemini Exec for Europe Push Amid MiCA Era

- Binance appoints former Gemini exec Gillian Lynch as Head of Europe and UK. - Move signals compliance push amid MiCA regulation and recent European setbacks. On July 4, 2025, Cointelegraph, Coinspeaker, and The Crypto Times reported that Binance has appointed Gillian Lynch as its new Head of Europe and UK. This appointment signals a critical compliance push under the European Union's Markets in Crypto-Assets (MiCA) regulation and is part of the exchange’s broader strategy to reinforce its standing in regulated markets. Lynch brings over two decades of experience in fintech, banking, and digital assets, with notable roles at Gemini, Bank of Ireland, and Leveris. At Gemini, she played a pivotal role in helping the exchange become the first crypto company registered as a virtual asset service provider (VASP) by the Central Bank of Ireland, a milestone that underscores her regulatory acumen. Binance CEO Richard Teng stated that her deep expertise will be instrumental as the industry navigates transformative regulatory changes. Likewise, Lynch expressed her enthusiasm about joining Binance and emphasized the significance of compliance and legitimacy under frameworks like MiCA. The hire signals Binance’s intent to address recent regulatory challenges in Europe. In June 2023, the exchange withdrew its registration with the UK's Financial Conduct Authority (FCA) and exited the Dutch market after it failed to obtain a VASP license. These developments drew scrutiny over Binance’s operations; therefore, Lynch’s appointment marks a vital step toward regaining traction in European markets. According to CoinMarketCap, as of 16:00 UTC on July 4, Bitcoin (BTC) was trading at $30,421, a 1.8% rise in 24-hour trading volume. Meanwhile, Ethereum (ETH) stood at $1,946, reflecting a 2.2% increase over the same period.