Upexi Shifts to Solana for Treasury Strategy, Eyes Major Staking Yields

Paul

- Upexi shifts digital asset treasury strategy to focus on Solana.
- CEO and CSO outline strategic benefits on The Crypto Beat.
On June 20, 2025, The Block reported on Upexi's strategic shift. On the same day, Upexi's CEO Allan Marshall and CSO Brian Rudick joined The Block's Tim Copeland on The Crypto Beat, where they discussed Upexi's decision to prioritize Solana over Bitcoin for its digital asset treasury, elaborating on the strategy's potential advantages like staking yields, risk management, and market impact. Furthermore, they compared this approach to MicroStrategy’s Bitcoin-focused strategy.
During the discussion, Upexi’s executives highlighted Solana's benefits, emphasizing its staking yield potential and effective risk management, which positions Solana as the core of Upexi's digital asset treasury strategy. Additionally, the executives noted that disciplined leverage and capital market dynamics could mirror or even enhance the tactics MicroStrategy employed with Bitcoin.
Upexi had been developing this strategic shift to build a substantial Solana treasury. For instance, reports in April and May 2025 indicated the company was accumulating SOL tokens and highlighted Upexi's ambition to become the largest publicly-traded Solana treasury company. In line with this, analysts noted Upexi's strategy heavily involves staking the majority of its SOL holdings to generate passive income.
The broader market context also reveals growing corporate interest in Solana for treasury purposes, an interest that stems from Solana's faster transaction speeds, lower costs, and expansive developer ecosystem. Consequently, analysts suggest Solana might be a superior choice to Ethereum for these purposes.
According to CoinMarketCap, as of 16:09 UTC on June 20, Solana (SOL) was trading at $142.64, and its 24-hour trading volume had changed by -0.847%.
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