Binance Invests $53 Million in Mexico with Medá Fintech Launch

- Binance unveils Medá, a regulated Electronic Payment Funds Institution (IFPE) in Mexico. - $53 million investment to boost fintech innovation across Latin America. On September 1, 2025, Binance launched Medá, a regulated Electronic Payment Funds Institution (IFPE), in Mexico. This move bolsters Binance's foothold in Latin America's rapidly evolving fintech sector, as the company will invest $53 million over the next four years to establish Medá as a regional hub for innovation. The initiative aims to provide accessible and innovative financial services to Mexico's population of over 125 million while maintaining operational autonomy. The launch highlights Binance's strategic focus on Latin America, a market witnessing accelerated fintech adoption. Furthermore, securing IFPE regulation fortifies the company's compliance framework, ensuring it operates within a robust, regulated environment. This effort aligns with Binance's mission to deliver affordable financial solutions powered by blockchain and cryptocurrency and also deepens the company's influence across the region. According to CoinMarketCap on September 1, BNB (BNB) was trading at $847.464 as of 16:16 UTC. This price follows a 1.8% dip in the token's 24-hour trading volume.