2025-10-03 Samsung-Coinbase Deal Brings Crypto to 75M Galaxy Users

- Samsung and Coinbase expand partnership to integrate Galaxy Wallet. - Over 75 million U.S. Galaxy users gain crypto access via Samsung Pay. On October 3, 2025, Samsung announced an expanded partnership with Coinbase that integrates Galaxy Wallet with the platform, allowing U.S. Galaxy users to purchase cryptocurrencies seamlessly. As a result, users can now buy digital assets directly through Samsung Pay in a move that aims to simplify crypto transactions and enhance accessibility for Samsung's extensive user base. On October 3, The Block reported that this update allows U.S. Galaxy smartphone users to use Samsung Pay as a payment method on Coinbase, broadening their options for engaging with cryptocurrencies. This partnership highlights Samsung’s commitment to delivering innovative services while capitalizing on Coinbase's prominent position in the digital asset exchange space. As part of the initiative, Samsung is offering Galaxy users limited-time access to Coinbase One, a premium subscription service featuring waived trading fees on select cryptocurrencies and improved staking rewards. This offer aligns with Coinbase’s strategy to attract more retail users in the highly competitive U.S. exchange market. In addition, the collaboration holds the potential to expand globally, which could create wider adoption opportunities for cryptocurrency services among Samsung's substantial international audience. According to CoinMarketCap, Bitcoin (BTC) was trading at $29,715 as of 12:00 UTC on October 3. This price reflects a 1.4% rise in 24-hour trading volume.