Bitmedia Redefines Crypto Ads with AI and Compliance

Paul

- Bitmedia evolves into a full-stack Web3 marketing engine
- Founder Matvii Diadkov emphasizes AI integration and regulatory compliance
On June 5, 2025, Cointelegraph reported that Bitmedia founder Matvii Diadkov outlined an AI-driven overhaul, which transforms the company's Web3 marketing strategies. Diadkov elaborated on Bitmedia's evolution into a full-stack Web3 marketing engine, powered by AI-driven marketing strategies.
Diadkov extensively discussed the company's evolution in crypto advertising, highlighting significant strides in AI and machine learning. He detailed how Bitmedia proactively adopts advanced technologies, such as AI, to analyze ad creative performance, detect fraud in real-time, enable predictive bidding, and conduct behavioral targeting.
Diadkov explained that Bitmedia is redesigning its platform to be "agent-friendly," a new design enabling autonomous AI agents to manage most performance campaigns. This transformation aims to solidify Bitmedia’s position as an AI-native crypto advertising platform, which will offer clients in DeFi and Web3 sectors enhanced agility, precision, and scalability.
On the regulatory front, Diadkov emphasized the importance of compliance in the expanding global landscape of cryptocurrency advertising. Bitmedia uses multi-layered moderation systems to filter ad content according to geo-specific regulations and continuously updates its processes to align with policy changes. Diadkov illustrated this commitment to compliance with a success story where Bitmedia's on-chain behavior analytics and wallet segmentation techniques significantly boosted a DeFi protocol's key performance metrics, such as click-through rate, cost-per-acquisition, and user retention.
Furthermore, Diadkov addressed how Bitmedia integrates insights from his NFT game, Chainers.io, into its ad network strategies. This cross-pollination between gaming and advertising provides Bitmedia with unique perspectives and data, which in turn enhances its advertising efficiency and effectiveness. Diadkov also hinted at forthcoming disruptive technology from Bitmedia. This technology is designed to leverage blockchain solutions to overcome ad tech challenges, such as user privacy, data storage, and targeting accuracy. Bitmedia expects this development to enhance transparency, security, and precision for AI, blockchain, and Web3 projects.
On June 5, CoinMarketCap reported that at 18:00 UTC, Ethereum (ETH) was trading at $3,214, and its 24-hour trading volume had increased by 2.3%.
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