eToro Opens 24/7 US Stock Trading via Tokenization

- eToro to offer 24/7 tokenized trading for U.S. equities, ETFs, and futures via Ethereum. - Regulatory updates like MiCA and the Genius Act pave the way for tokenized real-world assets. On July 29, 2025, FX News Group reported that during its global webinar, "eToro Unlocked: Trade Without Boundaries," eToro announced it will provide 24/7 tokenized trading for U.S.-listed equities, ETFs, and futures. This initiative allows retail investors to trade these assets anytime using ERC-20 tokens on the Ethereum blockchain. eToro Co-founder and CEO Yoni Assia emphasized the company’s vision for a tokenized future, stating that blockchain technology will facilitate significant wealth transfers through asset tokenization. Initially, the platform will support 100 popular U.S.-listed stocks and ETFs, and this change extends the existing 24/5 trading model to full 24/7 availability for retail investors. Building on its 2019 launch of tokenized gold and silver, eToro plans to tokenize all assets on its platform and integrate them into the decentralized finance (DeFi) ecosystem. This announcement follows new regulatory clarity, as recent laws such as the Markets in Crypto-Assets (MiCA) regulation in Europe and the Genius Act in the U.S. have laid the groundwork for tokenizing real-world assets. Additionally, eToro has partnered with CME Group to provide spot-quoted futures, which are already available in select European markets, and the company expects to roll them out more broadly soon. While this is a groundbreaking step for traditional markets, eToro acknowledged potential challenges, including low liquidity and heightened volatility when trading tokenized assets during off-hours. The ongoing debate over the U.S. Securities and Exchange Commission’s (SEC) stance on tokenized equities creates further regulatory uncertainty. According to market data, Ethereum (ETH) was trading at $3,770.54 as of July 29 at 17:15 UTC, marking a 0.68% decrease over the previous 24 hours.